SOME tips

koodiamond

|2009-03-19 07:45:27

Hey Ah Fordy my man you da man well thought through and gently put.

What you
have just outlined is obvious to any astute businessman.

The "waking
up" is whether you want to wake up and face it, analyse and overcome
it.

The only way for any motor mag to survive in Malaysia is to JV with an
international one.

Look at Top Gear. And it's so deliciously thick with the
latest autos. And sold at the same price of 10 ringgit.

Well, mel may argue
they have a different audience. I wonder who?

To my naive thinking, I don't
think mel even cares about his Target Audience. He doesn't even have a
"readers write in" page.

To my idealistic thinking, mel just wanna
churn out a mag where he can place ads to justify testing cars - especially in
paid-for faraway places. Oh, ok throw in the monthly car sales stats to make it
"useful" for the advertisers.

So mel, you have had such a magic
wonderful free ride for gazillion years and you wanna whine?

Time to re-invent.
Or diversify. Or some thing. It's not the sun set yet!

And I'm not being
idealistic either.

FOR starters, you have this site. But there's no traffic!
Oh, you are not counting "hits". You just wanna exist for the
advertisers, I see.

And advertisers want? Hits on your site?

Oh ok, just give
them a reasonable figure, estimated of course.

So, wake up...or go back to
sleep.